• Research property values by studying recently sold properties, analyzing expired listings, and reviewing properties currently on the market.
• Suggest an appropriate pricing strategy based on analysis and seller desires.
• Recommend possible repairs or improvements to yield the highest price.
• Explain seller costs and net proceeds.
• Discuss exclusions and personal property.
• Sign the listing contract and other disclosures pertaining to your property.

Photos Sell Properties! We hire a professional photographer to get the best shots of your property. If your property would benefit from drone photography or a video, we will also add those.

• Install FOR SALE signs on the property. (At Sellers' Option)
• Gather any tests/inspections you have on hand, maps/surveys, and feature them in the MLS for other Realtors to have access to.
• Get the word out. Gather all appropriate information for the Multiple Listing Service (MLS) entry, which makes your property available to other REALTORS and their customers. We work closely with all area brokers for the fast, efficient sale of your property.
• We hit the ground running with advertising. Contact all potential buyers immediately to let them know about this listing, feature the property in upcoming issues of the Northwoods Home Showcase, and in the Lakeland Times. Most importantly, we leverage the fact that over 90% of buyers start their home search on the Internet. Our listings are featured on numerous nationwide real estate websites, including Realtor.com, Zillow, Trulia, Homes.com, and many more.
• We expand on the company's generous advertising with our own. We are also very active on social media. Social media is the wave of the future in real estate advertising, and we are riding this wave.
• We make the process easy. We will guide you through the offer to purchase and closing process and make sure there are no surprises around the corner. Taking care of the seller is our TOP priority.
• We communicate with our sellers. You'll get regular updates from us on showing activity, market conditions, and pricing recommendations. We will answer your questions and/or concerns.

• Explain seller expenses, net proceeds you can expect at closing, your options, and our recommendation on how you should respond to the offer.
• Carefully read and analyze the offer if it comes from another broker to ensure quality and completeness.
• As the seller's agent, we aim to get you the highest price we can get for your property.
• Immediately deliver and negotiate all counter offers.
• Work closely with the other agents and brokers involved in the transaction to ensure timely and accurate communications.

• Upon offer acceptance, we will prepare a timeline of events, contingencies, and deadlines, and ensure that all parties involved are doing their part to ensure a clean, quick, and trouble-free closing process.
• Order title insurance and work closely with the title company to ensure all information pertinent to the transaction is complete.
• If the buyer has a lender, we work closely with that lender to ensure the bank has everything needed to proceed with the loan process as expeditiously as possible.
• Orchestrate the transaction with all involved parties to ensure a smooth transaction.
• We keep you informed as to the status of the transaction at every juncture.